With the Olympic Games in Tokyo looming next year, 2019 is proving to be a promising year for triathlon, with more and more women embracing the sport. Research conducted by the Triathlon Industry Association (TIA) says that 32% of the triathlon community in 2018 were female compared to just 26% as recently as 2013. Interestingly, women are also more likely to participate in a training camp or overseas training holiday than their male counterparts. The UK’s growing population of triathletes on the whole is up 3% on 2017 to 165,000, and those athletes are spending an average of £2,880 per year on the sport.
Overall, 19% of triathletes participated in a training camp or training holiday in 2018.