If you want to succeed at getting fit, you should start by going shopping, according to new research. Data from the Decathlon Activity Index 2019, a study of more than 7,600 UK adults, reveals that one in three adults under the age of 44 use clothing as a motivation to get fit. This may be having a new outfit as an incentive to go to the gym, or simply new workout kit. Just under a quarter of the sample (23%) said that they feel more confident in the gym when wearing a new outfit. Getting the right outfit is such an effective motivation because most people (79%) need to feel good about themselves in order to exercise, according to the study. Better save those pennies then!
Gym selfies are a no-no – 95% of people wouldn’t take a gym selfie or post their workout on social media.